Unconditioned Iceland

WHO

We are the way we are, is a result of a lifetime of conditioning.

We want to call ourselves Unconditioned because we wanted to strip away all the conditioning of who we are and the conditions set on all we perceive and go back to the purest form of what we do. 


Like children.

Our goal as a full-service Creative Agency is to apply our passionate thinkers and creative team to work closely with each brand who wants to do good for humanity to create unique, creative strategies that produce effective results.

 
Unconditioned Co-Founder mOjo

MOJO . CO-FOUNDER

THE RIGHT KIND OF EAST MEETS WEST.

With a career spanning 20+ years as a creative and art director across all facets of digital and analog mediums covering everything from advertising, social media, interior design, brand strategy and branding. Jonathan is already a veteran in this nascent digital world. He’s worked across China, Asia and Australia where he started his career.


During this time, he took charge and transformed the creative departments as Creative Director and Executive Creative Director for the Asia Pac / Greater China region in some of the best agencies in the world including Leo Burnett and Lowe in Sydney, Y&R, Landor, Iris, R/GA and W+K in China.


Along the way, he’s championed creative agency of the year, campaign of the year, brand of the year, not to mention numerous international and local awards with iconic campaigns like Lynxjet, Earth Hour, Let’s Gap Together, Momo - Interesting Awaits and Alienware - All Powerful.

 
Unconditioned Co-Founder Yaoyao

YAOYAO . CO-FOUNDER

THE MOST ARTISTICALLY STRATEGIC CREATIVE WRITER.

My left hand shoots, my right hand writes.

My left brain is strategic, my right brain is creative.

My left eye captures art, my right eye sees through the market.

My eternal pursuit is the balance of reality and the ideal.


Armed with a journalism degree from Taiwan and a Masters in film from California, and before she found a calling in branding and advertising, Yaoyao went through a diverse and vivid career. First as a journalist for MTV, later as a film director where she made a number of documentaries, short films and a movie (Farewell Loneliness) which was selected for a number of top international film festivals.

 
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100+ GLOBAL + LOCAL AWARDS